Healthcare Predictive Marketing Analytics

Our Solution Harnesses the Power of Predictive Analytics to Efficiently Acquire High Value Patients, Delivering 6:1 ROI.

What we do

Valet Health creates & implements custom Predictive Analytics Digital Programs to Acquire High Value Patients. On average, our clients realize a 6:1 Return On Investment.

The Opportunity

A wealth of independent studies continue to show burgeoning growth in patients using digital media to evaluate and choose providers for quality care. This has spawned unforeseen marketing and growth opportunities in the digital world. With the rapidly changing digital ecosystem of search engines, social media, local, health review sites, etc. - a wealth of data can be analyzed and acted upon to gain competitive advantage.

The Problem

Healthcare Marketing Executives & Physician Leaders are often disillusioned by the inability for digital marketing tech vendors to actually demonstrate verifiable growth with proof of positive ROI. The space is fragmented and quality of service is challenging to evaluate. Too often analytics reports are canned and difficult to interpret. Executives have no real idea what works on a repeatable basis and digital remains a black box.

The Solution

At Valet Health, we have solved this problem with our proprietary predictive analytics platform managed by seasoned subject matter experts. Our leadership team has 50+ years of combined experience in healthcare technology. We know you don't have time to analyze, build, or manage even part of it. We specialize in creating tailor-made digital programs and seeing it through to delivering the business outcome...ROI.

Who we are

Healthcare Tech Leaders Who Selflessly and Uniquely Create Real Value for Clients.

We set out on a mission of true innovation to solve an incredibly complex problem. Proof of ROI in Digital Marketing alone is elusive, but layer in the inherent challenges of the healthcare industry and you have a beast of a problem. Over the years, we’ve learned that it not only takes strategic vision and a special product, but above all, it takes the right people who are unified in purpose and tenacious in execution. Through our Valet Health Predictive Analytics Program, if we can’t prove ROI with real data insights tailored to your exact needs, we have failed. We sincerely believe that when you combine our technology, our decades of leadership expertise, and our highly trained specialists working tirelessly for you behind the scenes, there is simply no other digital solution provider on planet earth who will create more value for you.

Read Our Story

$50M+ in Digital Investments Managed

THE FIRST STEP: ASSESSMENT

With $50M+ of Digital Marketing Investments managed successfully for our clients across industries over the years, the foundation of that success is a truly comprehensive Assessment. Since you cannot improve what you do not measure, we begin every client journey with measurement excellence in the form of an Assessment.

This is not a canned website scan report, nor is it a “No-Cost Audit” hyped to give you a game-changing online strategy, nor is it information wrought with technical jargon that leaves you wondering what to do next. To build up anything of value, you must have a rock solid foundation. We believe that foundation is established with meaningful data insights tailored to your specific and highest priority business needs.

As such, one of the first points of differentiation with our approach is a robust Assessment. A team of subject matter experts utilize our proprietary Valet Health predictive analytics platform technology to analyze competitors and contrast those findings with our client’s baseline digital measures to uncover the best growth opportunities across digital channels.

We listen closely, research deeply, and meticulously craft a custom digital program roadmap for your company. We then present that to your key stakeholders in person to ensure that there is full alignment, understanding, and positioning for any future phased program rollout.

WHAT'S COVERED IN AN ASSESSMENT?

Extensive Data Collection (Quantitative & Qualitative)
Competitors & Internal Analysis
Evaluation of Digital Investments by Priority Markets
Key Stakeholder Interviews
Patient Mix Targeting Goals
Cost Per Acquisition & Predictive Modeling
On-Site ½ Day Strategy Session
Digital Program Roadmap Presentation

If you are looking for a low cost one-size-fits-all approach, we are not the right fit but please know that we wish you the very best. If you care about real value, substance, and are willing to work together to build a successful long term partnership, welcome home. We represent the upside to deliver a true competitive advantage for your company.

Featured Client Success

National Spine & Pain Centers

AT&T

Altima Dental

Harvard University

Time Inc

Etsy

Architected and implemented an end-to-end digital program focused on new patient acquisition which resulted in 6:1 ROI on average year-over-year since 2013. Program success played a pivotal role in scalability, expanding clinics footprint, and delivering competitive advantage in the pain specialty.

- National Spine & Pain Centers,

Drove 70% conversion growth in digital users year-over-year via multivariate testing of specific digital properties. Resulted in a 55% sales increase and reduced cost through spend reduction and rationalization, leading to a 35% decrease in digital marketing spend with no adverse impact to revenue.

- AT&T,

Uncovered rich data insights on competitors in an Assessment which led to a strategic, multi-channel digital program implementation. 56% growth in new patient acquisition with 5:1 ROI. Valet Health is the preferred digital solution provider for Altima Dental, Canada’s largest network of dental clinics.

- Altima Dental,

Deep dive technical assessments performed which led to the migration of dozens of Harvard sites to best-in-class managed WordPress infrastructure. Resulted in 40% reduction in load times, speedier performance across devices with optimal user experience controls.

- Harvard University,

Time Inc. launched an initiative called Media Upstarts to reach a specific target audience segment. We built and optimized eye-catching modern UX design with intuitive opportunities that led to conversion volumes exceeding forecast by 54%. Merged marketing and technical expertise for a truly successful digital program implementation.

- Time Inc,

Orchestrated server move to best-in-class technical infrastructure including managed WordPress hosting, content delivery networks, and version-controlled staging environments. Successful tech implementation worked synergistically with conversion rate optimization for a 29% conversion lift on high traffic page segments.

- Etsy,

Valet Health